Bachelor of Commerce in Entrepreneurship and SBM
Study how small enterprises identify customers, organise resources and respond to uncertainty.
About the course
Study how small enterprises identify customers, organise resources and respond to uncertainty. You will develop and test an enterprise proposition grounded in Southern African markets and practical operating conditions.
What you'll learn
Assess a customer problem using credible evidence.
Construct a coherent business model and operating plan.
Compare funding, pricing and resource options.
Identify enterprise risks and ethical responsibilities.
Revise a venture proposal in response to testing and feedback.
Requirements
Prepare with academic English, quantitative reasoning and digital study skills. Prior qualifications and any recognition of prior learning must be assessed against BMIT admission rules before enrolment.
Course content
The complete subject sequence below moves from foundations to specialist application. Stages show learning progression. Practical work and the final project draw together the subjects studied.
3 learning stages 30 subjects
1Stage 1: Foundations10 subjects
2Stage 2: Core subjects10 subjects
3Stage 3: Specialist subjects and application10 subjects
- Corporate Entrepreneurship
- Social Enterprise and Cooperative Development
- Small Business Growth and Resilience
- Venture Development Project
- Digital Marketing
- Strategic Analysis and Planning
- Enterprise Risk Management
- Research Methods and Evidence Analysis
- Workplace Learning and Professional Portfolio
- Integrated Business Research Project
Subjects in this programme
The complete subject sequence below moves from foundations to specialist application. Stages show learning progression. Practical work and the final project draw together the subjects studied.
30 subjects are listed below with a short description of each. The Subject descriptions tab contains the learning outcomes, topics, practical tasks and assessments.
Stage 1: Foundations
- Business Communication. Prepare purposeful communication for colleagues, customers and decision makers. You will organise evidence, adjust tone for different audiences and check whether a message leads to the intended action. Examples include multilingual workplaces, professional correspondence and short management reports.
- Digital Business Skills. Use everyday digital tools to organise business information accurately. You will build reliable spreadsheets, manage documents and share work responsibly. Activities address uneven connectivity, accessible communication and the protection of personal information in small organisations and public offices.
- Business Quantitative Methods. Translate business questions into numerical models. You will work with percentages, equations, graphs and probability, then explain what the calculations mean for a decision. Particular attention goes to units, assumptions and the interpretation of results from spreadsheets.
- Microeconomics. Study how households and firms make choices under scarcity. You will examine prices, incentives and market structures, then use diagrams and calculations to explain changes in behaviour. Examples include food markets, informal enterprises and access to essential services.
- Macroeconomics. Examine output, employment, inflation and external trade at economy level. You will connect household and business conditions to fiscal, monetary and exchange-rate decisions. Work with published indicators while distinguishing nominal values, real changes and differences between national contexts.
- Financial Accounting Foundations. Follow business transactions from source documents to a trial balance. You will use double-entry reasoning, reconcile control accounts and explain common errors. The module develops a clear audit trail before introducing the financial statements used by owners and other users.
- Management and the Business Environment. Explore how organisations pursue objectives within social, legal and economic conditions. You will compare ownership forms, identify the contribution of major business functions and examine the responsibilities of managers. Local cases include small enterprises, cooperatives and established companies.
- Planning and Organising Business Activities. Turn organisational objectives into coordinated work. You will develop plans, allocate responsibilities and examine how structures influence decisions. Cases introduce resource constraints, delegation and performance information, with attention to the practical relationship between a plan and everyday operations.
- Commercial Law Foundations. Recognise legal issues in ordinary business transactions. You will distinguish sources of law, examine how agreements arise and consider the rights and duties of contracting parties. Cases are labelled by jurisdiction so legal principles are not assumed to apply identically across borders.
- Business Ethics and Sustainability. Examine the responsibilities of organisations towards workers, customers, communities and the environment. You will identify conflicts between objectives and assess proposed responses using evidence. Cases address resource use, responsible sourcing, inclusion and honest reporting of social and environmental performance.
Stage 2: Core subjects
- Entrepreneurship and Small Business. Develop an enterprise idea through customer evidence, resource planning and a realistic operating model. You will examine owner responsibilities and compare routes into business. Activities address informal and formal markets, limited finance and the need to test assumptions before expansion.
- Innovation and New Product Development. Turn an identified need into a tested product, service or process proposal. You will compare innovation approaches, develop prototypes and use feedback to refine a solution. The module connects creativity with customer evidence, implementation resources and the management of intellectual contributions.
- Entrepreneurial Finance. Plan how a new or growing venture obtains and manages money. You will estimate start-up needs, forecast cash and compare funding proposals. Cases address owner contribution, debt, equity and informal finance while requiring a realistic assessment of repayment capacity and control implications.
- Family Business and Succession. Examine the overlap between ownership, family relationships and management in family enterprises. You will analyse governance arrangements, succession choices and conflict processes. Cases consider continuity, fairness and business performance while distinguishing informal expectations from documented responsibilities and ownership agreements.
- Customer Service Management. Design and review service interactions from the customer's perspective. You will identify expectations, handle complaints constructively and use feedback to improve performance. Activities consider multilingual communication, accessibility and the practical constraints facing service teams across face-to-face and digital channels.
- Marketing Foundations. Understand how organisations identify customers and design an offer suited to their needs. You will distinguish segmentation, targeting and positioning, then connect product, price, distribution and communication decisions. Cases include small enterprises, public services and regional consumer markets.
- Financial Management. Use financial information to support investment and financing decisions. You will evaluate cash flows, estimate funding needs and compare sources of finance. Decisions are examined alongside uncertainty, timing and organisational objectives, with clear separation between calculated results and management judgement.
- Operations Management. Study how organisations transform resources into goods and services. You will analyse demand, capacity and workflow, then propose improvements using operational evidence. Examples from production and service settings help connect efficiency with quality, delivery reliability and safe working conditions.
- Business Statistics. Summarise data and judge the strength of numerical evidence. You will distinguish a population from a sample, choose appropriate summaries and interpret uncertainty. Business examples cover demand, customer service, workforce information and variation in operating performance.
- Business Information Systems. Examine how information systems support transactions, coordination and decisions. You will map information flows, compare system requirements and recognise control weaknesses. Examples connect operational data with management reporting while considering security, user needs and the cost of maintaining dependable information.
Stage 3: Specialist subjects and application
- Corporate Entrepreneurship. Develop entrepreneurial initiatives within an established organisation. You will examine opportunity sponsorship, internal resources and the organisational conditions supporting experimentation. Cases require you to compare a new initiative with existing strategy and to define evidence for continuation, revision or closure.
- Social Enterprise and Cooperative Development. Design enterprise responses to social needs while examining how revenue and governance support the mission. You will compare social enterprises and cooperatives, assess participation and develop measures of social results. Cases require clear thinking about beneficiaries, customers, accountability and financial sustainability.
- Small Business Growth and Resilience. Plan the next stage of an enterprise after initial establishment. You will diagnose growth constraints, examine systems and staffing needs and compare expansion options. Cases consider owner capability, customer concentration and operating disruption, with an emphasis on manageable growth and continuing financial control.
- Venture Development Project. Bring customer discovery, financial planning and operational design together in a tested venture proposal. You will document how evidence changes the business model and assess readiness for implementation. The final portfolio makes uncertainties visible and specifies the next practical validation steps.
- Digital Marketing. Plan marketing activity across digital channels using clear objectives and reliable evidence. You will examine search, content, social platforms and email, then build measures for a customer journey. The module includes privacy, accessibility and the careful interpretation of platform-reported results.
- Strategic Analysis and Planning. Examine an organisation's position and develop a defensible strategic direction. You will connect industry conditions, organisational capabilities and stakeholder expectations, then compare options against explicit criteria. The module emphasises evidence, assumptions and choices rather than an uncritical use of planning frameworks.
- Enterprise Risk Management. Identify uncertainty affecting organisational objectives and assess how existing controls respond. You will distinguish risk ownership, treatment and assurance, then develop monitoring information suited to management decisions. Cases include operational interruption, fraud, compliance failures and financial exposure.
- Research Methods and Evidence Analysis. Plan an enquiry suited to a specific social or organisational question. You will compare qualitative and quantitative approaches, prepare ethical data collection and assess evidence quality. The module connects research questions to sampling, analysis and clear reporting of uncertainty and limitations.
- Workplace Learning and Professional Portfolio. Connect taught subjects with supervised or carefully designed simulated professional work. You will agree learning objectives, record tasks and evaluate your decisions against evidence. The portfolio makes your individual contribution visible and identifies areas requiring further practice or specialist supervision.
- Integrated Business Research Project. Investigate a defined business problem by combining knowledge from several management subjects. You will frame a useful question, gather appropriate evidence and compare feasible responses. The final report explains the recommendation, implementation implications and limitations of the enquiry rather than claiming certainty.
Assessment and practical learning
- Opportunity-assessment and finance exercises.
- A tested business model with customer evidence.
- An individual venture report and panel presentation.
Practical application
Complete a proposed small-enterprise development project. Test assumptions through ethical customer enquiry and a modest prototype or service trial. Report unsuccessful tests and revisions as carefully as favourable results.
Subject descriptions
Select a subject to read its learning outcomes, main topics, practical task and assessment.
Stage 1: Foundations
Business Communication
Prepare purposeful communication for colleagues, customers and decision makers. You will organise evidence, adjust tone for different audiences and check whether a message leads to the intended action. Examples include multilingual workplaces, professional correspondence and short management reports.
Learning outcomes
- Write a concise business report
- Record decisions and assigned actions
- Present evidence for a defined audience
Main topics
- Audience and purpose
- Professional correspondence
- Report structure
- Meeting records
- Presentations
- Intercultural communication
Practical task
Produce a report, meeting record and five-minute briefing about a service problem.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Digital Business Skills
Use everyday digital tools to organise business information accurately. You will build reliable spreadsheets, manage documents and share work responsibly. Activities address uneven connectivity, accessible communication and the protection of personal information in small organisations and public offices.
Learning outcomes
- Build a checked spreadsheet
- Organise retrievable business documents
- Apply appropriate access permissions
Main topics
- File organisation
- Word processing
- Spreadsheet formulas
- Presentations
- Collaborative working
- Privacy and access
Practical task
Create a shared office information pack with formulas, document versions and access instructions.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Business Quantitative Methods
Translate business questions into numerical models. You will work with percentages, equations, graphs and probability, then explain what the calculations mean for a decision. Particular attention goes to units, assumptions and the interpretation of results from spreadsheets.
Learning outcomes
- Solve a business equation
- Calculate interest and percentage changes
- Interpret a numerical model's assumptions
Main topics
- Percentages and ratios
- Algebra and functions
- Financial mathematics
- Linear models
- Probability
- Decision calculations
Practical task
Compare three purchasing or financing options in a spreadsheet with checked calculations.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Microeconomics
Study how households and firms make choices under scarcity. You will examine prices, incentives and market structures, then use diagrams and calculations to explain changes in behaviour. Examples include food markets, informal enterprises and access to essential services.
Learning outcomes
- Analyse a market change
- Calculate and interpret elasticity
- Compare competitive and concentrated markets
Main topics
- Scarcity and choice
- Demand and supply
- Elasticity
- Consumer choice
- Production and costs
- Market structures
Practical task
Explain a local price change using data, diagrams and alternative explanations.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Macroeconomics
Examine output, employment, inflation and external trade at economy level. You will connect household and business conditions to fiscal, monetary and exchange-rate decisions. Work with published indicators while distinguishing nominal values, real changes and differences between national contexts.
Learning outcomes
- Interpret a macroeconomic indicator
- Explain a policy transmission process
- Distinguish nominal and real changes
Main topics
- National accounts
- Growth and employment
- Inflation
- Fiscal policy
- Money and banking
- External balance
Practical task
Prepare an economic conditions briefing comparing two Southern African economies.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Financial Accounting Foundations
Follow business transactions from source documents to a trial balance. You will use double-entry reasoning, reconcile control accounts and explain common errors. The module develops a clear audit trail before introducing the financial statements used by owners and other users.
Learning outcomes
- Record transactions accurately
- Prepare a trial balance
- Reconcile a bank account
Main topics
- Accounting equation
- Source documents
- Double entry
- Ledgers
- Trial balance
- Bank reconciliation
Practical task
Process one month's transactions for a fictional enterprise and document corrections.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Management and the Business Environment
Explore how organisations pursue objectives within social, legal and economic conditions. You will compare ownership forms, identify the contribution of major business functions and examine the responsibilities of managers. Local cases include small enterprises, cooperatives and established companies.
Learning outcomes
- Compare organisational forms
- Map business functions
- Explain a management responsibility
Main topics
- Ownership forms
- Business environment
- Objectives
- Functional relationships
- Stakeholders
- Management responsibilities
Practical task
Map the operating environment and functional responsibilities of a selected organisation.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Planning and Organising Business Activities
Turn organisational objectives into coordinated work. You will develop plans, allocate responsibilities and examine how structures influence decisions. Cases introduce resource constraints, delegation and performance information, with attention to the practical relationship between a plan and everyday operations.
Learning outcomes
- Develop an operational plan
- Allocate roles and resources
- Select suitable performance measures
Main topics
- Planning levels
- Decision making
- Organisational structures
- Delegation
- Coordination
- Performance controls
Practical task
Prepare a quarterly operating plan with responsibilities, resources and review points.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Commercial Law Foundations
Recognise legal issues in ordinary business transactions. You will distinguish sources of law, examine how agreements arise and consider the rights and duties of contracting parties. Cases are labelled by jurisdiction so legal principles are not assumed to apply identically across borders.
Learning outcomes
- Identify a contractual issue
- Apply a legal rule to stated facts
- Explain available contractual remedies
Main topics
- Sources of law
- Contract formation
- Capacity and consent
- Breach and remedies
- Agency
- Consumer transactions
Practical task
Write a reasoned memorandum on a fictional supplier dispute using supplied legal materials.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Business Ethics and Sustainability
Examine the responsibilities of organisations towards workers, customers, communities and the environment. You will identify conflicts between objectives and assess proposed responses using evidence. Cases address resource use, responsible sourcing, inclusion and honest reporting of social and environmental performance.
Learning outcomes
- Analyse an ethical conflict
- Assess a sustainability claim
- Recommend measurable improvements
Main topics
- Ethical reasoning
- Stakeholder responsibilities
- Resource use
- Social inclusion
- Responsible sourcing
- Sustainability reporting
Practical task
Review a business practice and produce an evidence-based responsibility improvement plan.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Stage 2: Core subjects
Entrepreneurship and Small Business
Develop an enterprise idea through customer evidence, resource planning and a realistic operating model. You will examine owner responsibilities and compare routes into business. Activities address informal and formal markets, limited finance and the need to test assumptions before expansion.
Learning outcomes
- Assess an enterprise opportunity
- Construct a business model
- Prepare a feasible start-up plan
Main topics
- Opportunity identification
- Customer discovery
- Business models
- Start-up resources
- Small business controls
- Business planning
Practical task
Test a small venture idea and submit a business plan with evidence of customer needs.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Innovation and New Product Development
Turn an identified need into a tested product, service or process proposal. You will compare innovation approaches, develop prototypes and use feedback to refine a solution. The module connects creativity with customer evidence, implementation resources and the management of intellectual contributions.
Learning outcomes
- Define an innovation problem
- Test a prototype
- Plan a feasible commercialisation route
Main topics
- Innovation processes
- Problem framing
- Idea selection
- Prototyping
- User testing
- Commercialisation
Practical task
Develop and test a low-cost prototype with a documented revision process.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Entrepreneurial Finance
Plan how a new or growing venture obtains and manages money. You will estimate start-up needs, forecast cash and compare funding proposals. Cases address owner contribution, debt, equity and informal finance while requiring a realistic assessment of repayment capacity and control implications.
Learning outcomes
- Estimate a venture's funding need
- Compare funding offers
- Prepare a credible finance proposal
Main topics
- Start-up costs
- Cash forecasting
- Funding sources
- Investor proposals
- Valuation foundations
- Financial controls
Practical task
Build a venture financial model and present a supported funding request.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Family Business and Succession
Examine the overlap between ownership, family relationships and management in family enterprises. You will analyse governance arrangements, succession choices and conflict processes. Cases consider continuity, fairness and business performance while distinguishing informal expectations from documented responsibilities and ownership agreements.
Learning outcomes
- Analyse a family-business conflict
- Compare succession options
- Draft a continuity plan
Main topics
- Family systems
- Ownership and control
- Governance
- Succession
- Conflict
- Continuity planning
Practical task
Prepare a succession and governance proposal for a fictional family enterprise.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Customer Service Management
Design and review service interactions from the customer's perspective. You will identify expectations, handle complaints constructively and use feedback to improve performance. Activities consider multilingual communication, accessibility and the practical constraints facing service teams across face-to-face and digital channels.
Learning outcomes
- Map a customer journey
- Resolve a simulated complaint
- Recommend a service improvement
Main topics
- Service expectations
- Customer journeys
- Communication
- Complaint handling
- Service recovery
- Feedback measures
Practical task
Create a customer service standard and analyse a set of fictional complaints.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Marketing Foundations
Understand how organisations identify customers and design an offer suited to their needs. You will distinguish segmentation, targeting and positioning, then connect product, price, distribution and communication decisions. Cases include small enterprises, public services and regional consumer markets.
Learning outcomes
- Identify a customer segment
- Develop a positioning statement
- Prepare a basic marketing plan
Main topics
- Customer needs
- Segmentation
- Targeting
- Positioning
- Marketing mix
- Marketing planning
Practical task
Design a marketing plan for a locally relevant product or service.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Financial Management
Use financial information to support investment and financing decisions. You will evaluate cash flows, estimate funding needs and compare sources of finance. Decisions are examined alongside uncertainty, timing and organisational objectives, with clear separation between calculated results and management judgement.
Learning outcomes
- Appraise an investment
- Estimate financing requirements
- Interpret financial performance ratios
Main topics
- Time value of money
- Cash-flow estimation
- Investment appraisal
- Cost of capital
- Financing choices
- Financial ratios
Practical task
Prepare a funding and investment recommendation with sensitivity calculations.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Operations Management
Study how organisations transform resources into goods and services. You will analyse demand, capacity and workflow, then propose improvements using operational evidence. Examples from production and service settings help connect efficiency with quality, delivery reliability and safe working conditions.
Learning outcomes
- Map an operating process
- Calculate capacity requirements
- Recommend a measured process improvement
Main topics
- Process design
- Capacity
- Forecasting
- Scheduling
- Inventory
- Quality improvement
Practical task
Analyse a process bottleneck and prepare a practical improvement plan.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Business Statistics
Summarise data and judge the strength of numerical evidence. You will distinguish a population from a sample, choose appropriate summaries and interpret uncertainty. Business examples cover demand, customer service, workforce information and variation in operating performance.
Learning outcomes
- Select an appropriate data summary
- Interpret a confidence interval
- Explain limits of a correlation
Main topics
- Sampling
- Descriptive statistics
- Probability distributions
- Confidence intervals
- Hypothesis testing
- Correlation and regression
Practical task
Analyse an anonymised service dataset and write a short evidence report.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Business Information Systems
Examine how information systems support transactions, coordination and decisions. You will map information flows, compare system requirements and recognise control weaknesses. Examples connect operational data with management reporting while considering security, user needs and the cost of maintaining dependable information.
Learning outcomes
- Map a business information flow
- Specify user requirements
- Identify an information control weakness
Main topics
- Business processes
- Information flows
- Transaction systems
- Management reporting
- System requirements
- Information controls
Practical task
Design an information-flow diagram and requirements brief for a small organisation.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Stage 3: Specialist subjects and application
Corporate Entrepreneurship
Develop entrepreneurial initiatives within an established organisation. You will examine opportunity sponsorship, internal resources and the organisational conditions supporting experimentation. Cases require you to compare a new initiative with existing strategy and to define evidence for continuation, revision or closure.
Learning outcomes
- Assess an internal venture opportunity
- Design an organisational experiment
- Evaluate a renewal proposal
Main topics
- Internal opportunities
- Innovation culture
- Venture sponsorship
- Resource mobilisation
- Experimentation
- Strategic renewal
Practical task
Prepare an internal venture proposal with milestones and decision criteria.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Social Enterprise and Cooperative Development
Design enterprise responses to social needs while examining how revenue and governance support the mission. You will compare social enterprises and cooperatives, assess participation and develop measures of social results. Cases require clear thinking about beneficiaries, customers, accountability and financial sustainability.
Learning outcomes
- Compare social enterprise structures
- Develop a viable mission-led model
- Select credible social measures
Main topics
- Social enterprise models
- Cooperative principles
- Participation
- Revenue models
- Impact measures
- Accountability
Practical task
Prepare a social enterprise or cooperative proposal with operating and impact measures.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Small Business Growth and Resilience
Plan the next stage of an enterprise after initial establishment. You will diagnose growth constraints, examine systems and staffing needs and compare expansion options. Cases consider owner capability, customer concentration and operating disruption, with an emphasis on manageable growth and continuing financial control.
Learning outcomes
- Diagnose a growth constraint
- Compare expansion options
- Develop a business continuity response
Main topics
- Growth diagnosis
- Systems development
- Staffing
- Market expansion
- Partnerships
- Continuity
Practical task
Produce a staged growth plan with cash, staffing and continuity requirements.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Venture Development Project
Bring customer discovery, financial planning and operational design together in a tested venture proposal. You will document how evidence changes the business model and assess readiness for implementation. The final portfolio makes uncertainties visible and specifies the next practical validation steps.
Learning outcomes
- Test a venture assumption
- Integrate operational and financial plans
- Defend a venture decision
Main topics
- Customer evidence
- Business model revision
- Market testing
- Operating design
- Finance integration
- Venture evaluation
Practical task
Submit a tested venture portfolio and present a go, revise or stop recommendation.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Digital Marketing
Plan marketing activity across digital channels using clear objectives and reliable evidence. You will examine search, content, social platforms and email, then build measures for a customer journey. The module includes privacy, accessibility and the careful interpretation of platform-reported results.
Learning outcomes
- Plan a digital customer journey
- Develop channel-specific content
- Interpret campaign measures
Main topics
- Digital strategy
- Content
- Search
- Social channels
- Analytics and privacy
Practical task
Create a digital campaign portfolio with content examples and a measurement plan.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Strategic Analysis and Planning
Examine an organisation's position and develop a defensible strategic direction. You will connect industry conditions, organisational capabilities and stakeholder expectations, then compare options against explicit criteria. The module emphasises evidence, assumptions and choices rather than an uncritical use of planning frameworks.
Learning outcomes
- Analyse a strategic position
- Compare strategic alternatives
- Formulate measurable objectives
Main topics
- Industry analysis
- Capabilities
- Stakeholder expectations
- Competitive positioning
- Strategic options
- Strategic objectives
Practical task
Prepare a strategy proposal for an organisation using a supplied evidence pack.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Enterprise Risk Management
Identify uncertainty affecting organisational objectives and assess how existing controls respond. You will distinguish risk ownership, treatment and assurance, then develop monitoring information suited to management decisions. Cases include operational interruption, fraud, compliance failures and financial exposure.
Learning outcomes
- Build a risk register
- Assess control effectiveness
- Recommend a proportionate treatment
Main topics
- Risk context
- Identification
- Assessment
- Controls
- Treatment options
- Risk reporting
Practical task
Prepare a risk-control assessment for a fictional enterprise process.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Research Methods and Evidence Analysis
Plan an enquiry suited to a specific social or organisational question. You will compare qualitative and quantitative approaches, prepare ethical data collection and assess evidence quality. The module connects research questions to sampling, analysis and clear reporting of uncertainty and limitations.
Learning outcomes
- Formulate a research question
- Select a defensible research design
- Prepare an ethical data collection plan
Main topics
- Research questions
- Literature review
- Design choices
- Sampling
- Ethics
- Data analysis
Practical task
Submit a research proposal, instruments and a worked analysis of a pilot dataset.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Workplace Learning and Professional Portfolio
Connect taught subjects with supervised or carefully designed simulated professional work. You will agree learning objectives, record tasks and evaluate your decisions against evidence. The portfolio makes your individual contribution visible and identifies areas requiring further practice or specialist supervision.
Learning outcomes
- Set assessable workplace objectives
- Document your contribution
- Evaluate professional learning needs
Main topics
- Learning agreement
- Professional conduct
- Work evidence
- Supervisor feedback
- Reflective analysis
- Improvement planning
Practical task
Compile a verified or simulated workplace portfolio with supervisor or facilitator feedback.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Integrated Business Research Project
Investigate a defined business problem by combining knowledge from several management subjects. You will frame a useful question, gather appropriate evidence and compare feasible responses. The final report explains the recommendation, implementation implications and limitations of the enquiry rather than claiming certainty.
Learning outcomes
- Frame a researchable business problem
- Analyse relevant evidence
- Defend a feasible recommendation
Main topics
- Problem definition
- Research ethics
- Evidence collection
- Analysis
- Recommendations
- Implementation evaluation
Practical task
Complete an individual business investigation and present the resulting improvement proposal.
Assessment
Assessment combines applied exercises, a documented case or practical portfolio and an individual written or oral explanation. Judgement considers technical accuracy, reasoning, evidence quality and the feasibility of recommendations.
Instructors
